One Test, One Life, One Nation: Strengthening the Fight Against Malaria

In 2024, Pakistan screened over 11.4 million suspected cases and treated nearly 2 million confirmed cases of malaria yet the journey is far from over. As a country where malaria remains endemic, Pakistan has set an ambitious but necessary goal for 2025: a 30% reduction in reported malaria incidence compared to 2019. At Global Marketing Services, Pakistan, we stand alongside national and global efforts to reimagine solutions, reinvest in diagnostics, and reignite the collective commitment to eliminate malaria. Through access to accurate testing and swift diagnosis, we believe every life saved is a step closer to a healthier Pakistan.